Edifier ‘Sound To Go’ Named As CES Innovations 2011 Design And Engineering Award Honoree

Edifier’s ‘Sound To Go’ combines elegant design and exceptional sonic performance with its affordability to make it a perfect fit for consumers at CES 2011
NEW YORK, New York, November 10, 2010 – Offering design excellence, uncompromised sound and affordability, Edifier International Ltd., today announced that it has been named an International CES Innovations 2011 Design and Engineering Awards Honoree for the ‘Sound To Go.’ Products entered in this prestigious program are judged by a preeminent panel of independent industrial designers, engineers and members of the media to honor outstanding design and engineering in cutting-edge consumer electronics products across 35 product categories.
Despite its ultra-compact shape, the Edifier ‘Sound To Go’ delivers powerful stereo sound. It features two 3-inch woofers and two 1-inch tweeters, along with a built-in amplifier and a handy volume control. Although it measures just 10-1/2 inches wide by 1-1/2 inches high by 1-3/4 inches deep, the ‘Sound To Go’ delivers clear, immersive stereo sound, thanks to its precision high-quality magnetically shielded drivers and efficient bass-reflex design. The speaker’s rich, brushed-aluminum finish is accented by its black front grille and sidepieces, for a look that complements any laptop.
“To receive such a prestigious honor in a time when consumer electronics products are competing with countless goods in the same target market helps Edifier make significant progress towards strengthening the brand recognition,” said Anthony Wilkinson, Managing Director, Edifier International Ltd.
The prestigious Innovations Design and Engineering Awards have been recognizing achievements in product design and engineering since 1976. It is sponsored by the Consumer Electronics Association (CEA)®, the producer of the International CES, the world’s largest consumer technology tradeshow.
Edifier’s ‘Sound To Go’ will be displayed at the 2011 International CES, which runs January 6-9, 2011 in Las Vegas, Nevada. The Innovations Design and Engineering Showcase will feature honorees by product category in the Grand Lobby of the Las Vegas Convention Center and will also be featured at CES Unveiled: The Official Press Event of the International CES on Tuesday, January 4.
The Innovations entries are judged based on the following criteria:
· Engineering qualities, based on technical specs and materials used
· Aesthetic and design qualities
· The product’s intended use/function and user value
· Unique/novel features that consumers would find attractive
· How the design and innovation of the product compares to other products in the marketplace
Innovations 2011 Design and Engineering honoree products are featured on www.CESweb.org/Innovations, which lists product categories, as well as each product name, manufacturer information, designer, description, photo and URL.
EDIFIER INTERNATIONAL is a leading global designer and manufacturer of award-winning audio speaker products that feature contemporary design and high sound quality. Founded in Beijing in 1996 and with offices in Vancouver, Hong Kong, Australia and Buenos Aires, Edifier has sales in more than fifty countries and has become a world-class international audio components manufacturer providing unique, inspirational, visually elegant and functional audio solutions for home, consumer electronics and PC multimedia applications. Now with 3,000 employees producing more than eight million sets annually, the company has won numerous international design awards, including breakthrough CES Innovations Design and Engineering Awards (CES 2008 (two awards) and CES 2010 (one award)) in the U.S.; iF Product Design awards in 2008 and a Red Dot Design Award (MP300 Plus and Luna2 E20, 2009) in Germany; and a Good Design Award in Japan in for MP300 Plus in 2008. For more information please go to www.edifier-international.com
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